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RHS Dianthus Hollandia Purple Crown Seeds 100 Seeds, Sweet William Hardy Perennial Flower

RHS Dianthus Hollandia Purple Crown seeds produce bold purple and white Sweet William blooms, ideal for borders and pollinator friendly gardens.

Original price £3.25 - Original price £3.25
Original price
£3.25
£3.25 - £3.25
Current price £3.25

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RHS Dianthus Hollandia Purple Crown Seeds by Mr Fothergill’s produce striking cottage garden style Sweet Williams in bold purple and white tones. These eye catching blooms create dense, colourful clusters that stand out beautifully in mixed borders and cut flower displays.

Flowering in their first year from early sowings, this hardy perennial grows to approximately 50cm in height with a spread of around 30cm. The compact upright habit makes it ideal for the middle of borders, adding vibrant contrast and strong summer colour from July to October.

Hollandia Purple Crown is recognised as Perfect for Pollinators, helping to attract bees and beneficial insects into the garden. The seed range is produced by Mr Fothergill’s in partnership with the Royal Horticultural Society.

This variety prefers full sun and well drained soil. Removing spent flower heads will help prolong flowering and maintain a tidy appearance. Late sowings will flower the following year.

For indoor sowing, sow from February to May in trays of moist compost. Cover lightly with compost and keep at 15 to 20C. Seedlings appear once established and can be transplanted 5cm apart in trays. Gradually acclimatise outdoors in late May before planting 20cm apart in flowering position in June.

Plants flower from July to October in the same year from early sowings.

Approximate contents 100 seeds

  • Approximate 100 seeds
  • Hardy perennial
  • Height approximately 50cm
  • Spread approximately 30cm
  • Flowers July to October
  • Recognised as Perfect for Pollinators
  • Suitable for borders and cut flowers
  • First year flowering from early sowings

Key Use Cases

  • Mixed cottage garden borders
  • Cut flower displays
  • Pollinator friendly planting
  • Mid border colour contrast

General Sowing Guidance

  • Sow indoors February to May at 15 to 20C
  • Transplant 20cm apart in flowering position
  • Prefers full sun and well drained soil
  • Deadhead to prolong flowering

At AllotMate Essentials, we love Hollandia Purple Crown for its bold two tone blooms and strong cottage garden character. It delivers impressive colour in its first season and continues to perform reliably year after year. The vibrant clusters also attract pollinators, making it a brilliant choice for gardeners who want both impact and wildlife value.

Planting calendar

Plan your growing season

Jan
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Oct
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Indoor sowing
Outdoor sowing
Harvesting
Indoor sowing
Outdoor sowing
Harvesting

Sowing and growing guide

About Mr Fothergill's

Mr Fothergill's is a much loved British seed brand with a simple belief at its heart, gardening has the power to enrich everyday life and deepen our connection with nature. What began in 1978 in the converted stable block of Lillie Langtry’s former Newmarket home has grown into one of the most trusted names in seeds and plants, with a reputation built on quality, innovation and genuine care for gardeners.

From its home in Kentford, Newmarket, the company has evolved from a small family business into a modern seed specialist, with purpose built offices, a seed testing laboratory, packing and storage facilities, and extensive trial grounds and growing sites. Every season, seeds and plants are carefully selected, tested and packed so that gardeners in the UK and in more than 30 countries can sow with confidence.

For over 40 years, Mr Fothergill’s has supplied garden centres, shops and home gardeners with an extensive range of vegetable and flower seeds, young plants and useful gardening essentials. Whether you are working with a balcony, courtyard, back garden or full allotment, and whether you are a complete beginner or a seasoned grower, the brand’s aim is the same, to inspire you, to offer reliable products at great value, and to give you the confidence to grow a beautiful space and delicious homegrown food.

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